Produsing Resources

This week in the Sport Coaching Pegagogy unit at the University of Canberra we are looking at Produsage.

There is a SlideCast of the lecture.

I was thinking of how to discuss produsage when up popped a delightful tweet from Catherine Deveny during the Twitter frenzy about the #spill.


I will encourage the group to look at Produsing Theory in a Digital World (2012) and follow up on Axel Bruns work (including this interview).

My fascination with Numa Numa continues unabated. I think this is the most perfect example of produsage. I was led to it by Michael Wesch in his Anthropological Introduction to YouTube (2008) (Numa Numa appears at 2 minutes).

This was the start of the Numa Numa phenomenon.

The produse example that fascinated me was this then and now Numa Numa from Synchasta.

I am hoping they and Catherine can help me illustrate the potential of produsage in teaching and coaching. Perhaps the Harlem Shake can do that too (as of 15 February 2013, over 40,000 spinoffs of the Harlem Shake meme have been uploaded to YouTube, generating over 700 million views).

#SCP12 Produsing Resources for Teaching and Coaching

This is week 10 of the Sport Coaching Pedagogy unit at the University of Canberra.

This week’s theme is Produsing resources.

Although my spellchecker and search engines want me to write Producing, it is Produsing.

I am grateful to Axel Bruns for providing a great deal of information about Produsing.

He points out:

In the online, networked, information economy, participants are not simply passive consumers, but active users, with some of them participating more strongly with a focus only on their own personal use, some of them participating more strongly in ways which are inherently constructive and productive of social networks and communal content. These latter users occupy a hybrid position of being both users and what in traditional terms would have to be described loosely as producers: they are productive users, or produsers, engaged in the act of produsage.

This week’s presentation focuses on this hybrid role.

I thought I would reintroduce Gary Brolsma into this discussion. I have missed the creativity stimulated by Numa Numa.

This is the SlideCast of the presentation.