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Engaging Attention

I flew to Melbourne on Friday to attend the Australian Sports Technologies Network Conference. On my way down to Melbourne the Qantas safety video used Australian Test Cricketers to share safety messages. On the return trip the messages were presented by Australian Olympians and Paralympians. I thought the videos were very effective and they prompted me to think about the use of trigger videos to engage attention and offer learning opportunities. I do think short video segments are excellent ways to engage an audience. Air New Zealand have provided a great example of how this can be done. Their recent safety video (5...

111115 Cirrus

I have read some interesting posts this week. They include: An ABC discussion of attention and the visual cortex. (Reviewing Masataka Watanabe et al.'s paper in Science, Attention But Not Awareness Modulates the BOLD Signal in the Human V1 During Binocular Suppression) News of Real Madrid's use of Cisco's Connected Stadium Wi-Fi at the the Santiago Bernabéu Stadium. "Along with Cisco StadiumVision, the two solutions will allow Real Madrid C.F. and its sponsors to connect with fans in entirely new ways. And by bringing high-definition video of the game to the numerous screens located throughout the stadium, spectators will be able to...

Executive Function and Cognitive Reserve: Effortful, Focussed Attention

I listened to Radio National's All in the Mind program yesterday. The topic was the bilingual brain. The program host, Natasha Mitchell, spoke with Judith Kroll, Janet Werker and Ellen Bialystok about their research into bilingualism. Natasha met Judith, Janet and Ellen at the 2011 American Association of the Advancement of Science meeting in Washington D.C I found the program fascinating partly because of my own interest in language (stimulated by a Grammar School immersion in Latin, Welsh, French and German) and partly because of their discussion of executive function and cognitive reserve. There is a transcript of the program and a...

Attention and Learning

This post about attention and learning started with some ideas stimulated by Noah Charney's novel The Art Thief (2007). I liked his suggestion that "logic and observation are universal tools ... that no one realises they have." In the novel he points out that students in the Yale University Medical School are required to visit the Yale Centre for British Art. This post from earlier this year provides the non-fiction account of this relationship.(This is a post from 2006. See too this article (2001) on the use of fine art to enhance visual diagnostic skills and this link to data...